The Web App Challenge: Launch in 14 Days

The last three  years has been a world-wind adventure both personally and professionally. I quit my stable safe job, started consulting, had my first child, landed some amazing clients, help create some amazing products, and now lead an amazing team of developers at Interactive One (in that order). Needless to say, I’ve had a crash course in time life management, product design, development, and marketing. Now, for the first time in about 3 years I finally feel like I’ve got my bearings. I’ve done a really good job balancing my personal and professional responsibilities, while still finding time to volunteer. With that said, its high time for me to get outside of my box and push myself to the limit, and that’s where The Web App Challenge comes in.

I guess I could slowly develop a product with no pressure, over the next few months, but one of the most important lessons I’ve learned over the past 3 years is there’s no better motivation to execute than a tight deadline. So, I’m taking a page from Nathan Barry’s Web App Challenge, and a little motivation/inspiration from Drew Wilson, and Josh Long’s book Execute, and declaring to the world that I’m launching something in 14 days.

Here are the restrictions of the challenge:

  • Back-end code 100% developed by me 🙂
  • $100 launch budget (for advertising, design, 3rd party APIs, and server costs – Amazon AWS)
  • Can only work on the project during the weekend and after work (7:00PM).
  • Needs to be launch ready with at least one client in 14 days!

Sounds impossible…. right? Well, here’s what I have working in my favor, that  I think will make things a little easier :

  • I already have a fully fleshed out idea. My thoughts are to build a product for something I know well. 
  • I’ve already got a name, so that should take some of the pressure off.
  • I’m using the same stack that I’ve been using for the past 7 years (PHP, Code Igniter, MYSQL).
  • I’m allowed to recycle old  libraries. (For user registration,  authentication, and caching).
  • Allowed to leverage APIs where possible.

I will be completely transparent, chronicling the process, here on my blog, with special bonus materials coming to the wonderful people subscribed to my newsletter.

Wish me luck and lets get it!!


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